diff --git a/.github/CODEOWNERS b/.github/CODEOWNERS
index d5a216d..1846247 100644
--- a/.github/CODEOWNERS
+++ b/.github/CODEOWNERS
@@ -1 +1,3 @@
 * @customink/atlas
+
+.github/pull_request_template.md @customink/tailor-made @customink/premium-blend
diff --git a/.github/pull_request_template.md b/.github/pull_request_template.md
index 35f7091..caba23f 100644
--- a/.github/pull_request_template.md
+++ b/.github/pull_request_template.md
@@ -8,11 +8,11 @@ Provide a concise summary of the motivation and the driving force behind this ch
 _[Replace this with a description of the risk, if any, and how the change will be deployed.]_
 
 <!-- remove any that do not apply -->
-- ✅ Big/complex change
-- ✅ Big splash zone
-- ✅ High stakes if errors occur
-- ✅ Low confidence
-- ✅ Not hidden by feature flag
+- ⚠️ Big/complex change
+- ⚠️ Big splash zone
+- ⚠️ High stakes if errors occur
+- ⚠️ Low confidence
+- ⚠️ Not hidden by feature flag
 - ✅ Negligible risk!
 
 ### Changes
@@ -69,6 +69,11 @@ Common, optional tasks are included here in case you forgot something important.
 - Are there any new queries in your change set that might require new indexes?
 - Do any new queries require time-boxing to avoid table-scans when the data grows?
 
+
+##### Data & Analytics Dependencies
+- For customer-facing applications, are there any GA tagging changes that are needed or created by this change? If so, have those been discussed with D&A?
+- Has Data Engineering been notified of any schema changes?
+
 ### What GIF Best Describes This Pull Request?
 
 <!--